Last updated: July 25, 2026
Sanriioosale was created out of a genuine love for products that bring a little more softness and joy into everyday life. Our team is made up of a small group of designers and product enthusiasts who appreciate the world of charming, whimsical characters and cozy aesthetics.
To be transparent about what we offer, our catalog is organized around four main categories that reflect where our passion lies: plush toys represent approximately 45% of our lineup, accessories (such as bags, keychains, and enamel pins) make up about 25%, home and living accents account for roughly 20%, and a small but growing selection of apparel occupies the remaining 10%. Every plush piece we sell starts with an in-house design concept that focuses on soft textures, gentle expressions, and thoughtful details. Our accessories and home items are curated or produced with the same attention to quality and durability.
We operate out of Kalamazoo, Michigan, where we personally oversee packing, quality checks, and customer service. Because we are a small operation, each order is handled with care, and every message gets a real response from a member of our team. We don’t cut corners on materials, and we don’t make promises we can’t keep. Our goal is simple: to deliver well-made, adorable products that arrive exactly as you expected, backed by service that treats you fairly.